Partner selection in B2B information service markets
Year of publication: |
2009
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Authors: | Wuyts, Stefan ; Verhoef, Peter C. ; Prins, Remco |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 26.2009, 1, p. 41-52
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