Pattern mining in tourist attraction visits through association rule learning on Blutetooth tracking data : a case study of Ghent, Belgium
Year of publication: |
2014
|
---|---|
Authors: | Versichele, Mathias ; Groote, Liesbeth de ; Bouuaert, Manuel Claeys ; Neutens, Tijs ; Moerman, Ingrid |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 44.2014, p. 67-81
|
Subject: | Data mining | Association rule learning | Bluetooth tracking | Tourist attraction visits | Data Mining | Urlaubsverhalten | Holiday behaviour | Belgien | Belgium | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management |
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