Perfiles de consumidores de supermercados con respecto a atributos de mercadotecnia responsable
Alternative title: | Profiles of supermarket consumers with respect to attributes of responsible marketing |
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Year of publication: |
2024
|
Authors: | Rueda, Isabel Cristina Flores ; Sánchez-Macías, Armando ; Espinosa-Delgado, Juan Manuel ; Aguilar, Marcos Francisco Martínez |
Published in: |
Economía, sociedad y territorio. - Toluca : [Verlag nicht ermittelbar], ISSN 2448-6183, ZDB-ID 2115584-7. - Vol. 24.2024, 75, p. 1-28
|
Subject: | green market | responsible offer | cluster analysis | consumer behavior | market structure |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | Portuguese |
Notes: | Zusammenfassung in englischer Sprache |
Other identifiers: | 10.22136/est20241966 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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