Performance implications of multinationality : moderating role of foreign market entry mode
Year of publication: |
2013
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Authors: | Yildiz, Harun Emre |
Published in: |
Multinational business review. - Bingley : Emerald, ISSN 1525-383X, ZDB-ID 915863-7. - Vol. 21.2013, 4, p. 334-357
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Subject: | Performance | Entry mode | Multinationality | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation | Auslandsinvestition | Foreign investment | Markteintritt | Market entry | Unternehmenserfolg | Firm performance |
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