Perspectives on increasing sales : [get both sides of the story]
Marvin N. Miletsky ; James A. Callander
| Year of publication: |
2009
|
|---|---|
| Authors: | Miletsky, Marvin N. ; Hand, Michael |
| Publisher: |
Boston, Mass. : Course Technology |
| Subject: | Marketing | Absatz | Maximierung | Ratgeber |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 311 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-59863-874-5 ; 1-59863-874-2 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004938336