Persuading children : long-lasting influences on children’s food consideration sets, choices, and consumption
Year of publication: |
[2017]
|
---|---|
Authors: | Albuquerque, Paulo ; Brucks, Merrie ; Campbell, Margaret C. ; Maimaran, Michal ; McAlister, Anna R. ; Nicklaus, Sophie |
Publisher: |
[Fontainebleau] : INSEAD |
Subject: | Food | Children | Marketing | Persuasion | Consideration Sets | Choice | Consumption | Kinder | Konsumentenverhalten | Consumer behaviour | Ernährungsverhalten | Eating habit | Lebensmittelkonsum | Food consumption | Lebensmittel | Zielgruppe | Target group | Privater Konsum | Private consumption |
Extent: | 1 Online-Ressource (circa 27 Seiten) |
---|---|
Series: | Faculty & research / Insead : working paper series. - Fontainebleau : [Verlag nicht ermittelbar], ZDB-ID 2112291-X. - Vol. 2017, 19 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
Language: | English |
Source: | ECONIS - Online Catalogue of the ZBW |
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