Persuasive advertising and market competition
Year of publication: |
1992
|
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Authors: | Koh, Winston T. H. |
Other Persons: | Leung, Hing-Man (contributor) |
Published in: |
The American economist : journal of Omnicron Delta Epsilon, the International Honor Society in Economics. - Los Angeles : SAGE, ISSN 0569-4345, ZDB-ID 281405-5. - Vol. 36.1992, 2, p. 39-49
|
Subject: | Duopol | Duopoly | Räumlicher Wettbewerb | Spatial competition | Werbemittel | Promotional materials | Theorie | Theory |
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