Philanthropy, charity and CSR at Kimberly-Clark : an interview with Jenny Lewis and Alyson Gomez
Year of publication: |
2013
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Authors: | Lewis, Jenny ; Gomez, Alyson ; Mizera, Sue |
Published in: |
The journal of brand management : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1350-231X, ZDB-ID 2098132-6. - Vol. 20.2012/13, 3, p. 179-185
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Subject: | Kimberly-Clark Corporation <Dallas, Tex.> | Corporate Social Responsibility | Corporate social responsibility | Wohltätigkeit | Charity | Fundraising | Marketingkooperation | Marketing cooperation | Papierindustrie | Pulp and paper industry | USA | United States |
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