Physical Stores in the Digital Age: How Store Closures Affect Consumer Churn
Year of publication: |
2019
|
---|---|
Authors: | Soysal, Gonca ; Zentner, Alejandro ; Zheng, Zhiqiang (Eric) |
Published in: |
Production and Operations Management. - Wiley, ISSN 1937-5956, ZDB-ID 2151364-8. - 2019
|
Publisher: |
Wiley |
Saved in:
Online Resource
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