Pick a card : price ranges and gift card choice
Year of publication: |
2022
|
---|---|
Authors: | Carlson, Jay P. ; Paul, Iman |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 65.2022, p. 1-11
|
Subject: | Gift card | Metaperceptions | Price range | Konsumentenverhalten | Consumer behaviour | Kreditkarte | Credit card | Geschenk | Gifts | Preismanagement | Pricing strategy |
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