PIMS: FACT OR FOLKLORE?
Perhaps no strategic planning model has generated the controversy that PIMS has. Although some of the critics' charges may be justified, the authors find that the model is still valid and extremely valuable.
Year of publication: |
1983
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Authors: | Lubatkin, Michael ; Pitts, Michael |
Published in: |
Journal of Business Strategy. - MCB UP Ltd, ISSN 2052-1197, ZDB-ID 2068174-4. - Vol. 3.1983, 3, p. 38-43
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Publisher: |
MCB UP Ltd |
Saved in:
Online Resource
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