Pioneer orientation and new product performance of the firm : internal contingency factors
Year of publication: |
2011
|
---|---|
Authors: | Ruiz Ortega, Maria J. ; García-Villaverde, Pedro M. |
Published in: |
Journal of management & organization : journal of Australian and New Zealand Academy of Management. - Maleny, Qld. : eContent Management, ISSN 1833-3672, ZDB-ID 2267796-3. - Vol. 17.2011, 4, p. 474-497
|
Subject: | Unternehmenserfolg | Firm performance | Kontingenztheorie | Contingency theory | USA | United States | Produktentwicklung | New product development |
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