Pioneering advantages and entrepreneurs' first-mover decisions : an empirical investigation for the United States and China
Year of publication: |
2012
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Authors: | Zhao, Yuzhen Lisa ; Erekson, O. Homer ; Wang, Tang ; Song, Michael |
Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 29.2012, 6, S1, p. 190-210
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Subject: | Innovation | Markteintritt | Market entry | Zeit | Time | China | USA | United States |
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