Pitch Perfect : Raising Capital for Your Startup
by Haje Jan Kamps
1. Storytelling and Why it’s so Important -- 2. How Venture Capital Works -- 3. How to Design you Pitch Deck -- 4. What Slides will you Need? -- 5. Slide: The Problem - and Why it is Worth Solving- 6. Slide: The Solution - and How you are Different from Other Solutions on the Market -- 7. Slide: The Product - What Does the Solution Actually Do? -- 8. Slide: Market- Where is the Market Today? Where is it Going? -- 9. Slide: Team - Why You are the Right People to Solve this Problem -- 10. Slide: Traction - How are you Measuring Your Success to Date? What Milestones Have you Hit? -- 11. Slide: The Moat - Why is it Hard for other Startups to do What You're Doing? -- 12. Slide: Business Model - How are you Going to Make Money? -- 13. Slide: Go-To-Market Strategy - What's the 'Beach-head Audience,' and How are you Going to Reach Them? -- 14. Slide: Competitors - Who Else is in the Market? How Else are your Customers Solving the Same Problem? -- 15. Slide: The Ask- How Much are you Raising, and What are you Going to Accomplish with that Money? -- 16. Slide: Timing - Why is Now is the Perfect Time to Start this Company? -- 17. The Take-Home Deck- Should You Have Multiple Versions of your Pitch Deck? -- 18. Who Should you be Talking To? Creating an Investor Lead List. -- 19. Getting Introductions- So, How do you Get in Front of the Right People? -- 20. The Investment Thesis- Your Potential Investors Have a Thesis They Use to Guide Their Investments. It's Helpful to Know What it is -- 21. Further Reading - Now that you Have a Pitch, What Else do you Need to Know?.
Year of publication: |
2020 ; 1st ed. 2020.
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Authors: | Kamps, Haje Jan |
Publisher: |
2020.: Berkeley, CA : Apress 2020.: Berkeley, CA : Imprint: Apress |
Subject: | Unternehmensgründung | Business start-up | Gründungsfinanzierung | Start-up financing | Risikokapital | Venture capital |
Description of contents: | Description [swbplus.bsz-bw.de] |
Saved in:
Online Resource
Extent: | 1 Online-Ressource(XIII, 103 p. 20 illus.) |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-1-4842-6065-4 ; 978-1-4842-6064-7 ; 978-1-4842-6066-1 |
Other identifiers: | 10.1007/978-1-4842-6065-4 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012399629
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