Place, branding, and smart growth
Year of publication: |
2021
|
---|---|
Authors: | Olomo, Oluwayemisi ; Mokwenyei, Kehinde ; Otubanjo, Olutayo ; Adeola, Ogechi |
Published in: |
Sustainable branding : ethical, social, and environmental cases and perspectives. - London : Routledge, Taylor & Francis Group, ISBN 978-0-367-42881-5. - 2021, p. 78-98
|
Subject: | Markenführung | Brand management | Corporate Social Responsibility | Corporate social responsibility | Unternehmenswachstum | Firm growth |
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