POD mode of payment, return policies and virtual-try-on technology as predictors of trust : an emerging economy case
Year of publication: |
2021
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---|---|
Authors: | Tandon, Urvashi ; Ertz, Myriam ; Sakshi, Khanna |
Published in: |
Journal of promotion management : innovations in planning and applied research. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7594, ZDB-ID 2112907-1. - Vol. 27.2021, 6, p. 832-855
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Subject: | habit | online shopping | POD mode of payment (POD) | return policy | Trust | virtual-try-on technology |
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