Podcasting for Corporations and Universities : Look Before You Leap
In the last year, podcasts have taken the world by storm. We see examples in myriad environments, from hobbyists creating their own quot;showsquot; to NPR releasing its programs through a vibrant network of podcasts. We see companies - from small businesses to large corporations like IBM - producing podcasts to connect with their clients and customers. We see schools and universities podcasting their classrooms. This article looks at two arenas where podcasts are flourishing: in corporations and universities. The subtitle of this article points to a trend we have noticed: both universities and corporations are developing podcasts, but we have seen less evidence that these podcasts are also accompanied with a sound legal policy. The result of this quot;leapingquot; into podcasts without quot;lookingquot; into the legal implications is the topic of this article. Part 2 will introduce readers to the basics of podcasting, both in the practical sense of what a podcast is and also how it works. Part 3 will introduce the legal issues addressed in this article related to copyright and publicity rights. Parts 4 and 5 turn to specific legal questions one might consider in a corporate and university environment, respectively
Year of publication: |
[2008]
|
---|---|
Authors: | Townsend Gard, Elizabeth |
Other Persons: | Vogele, Colette (contributor) |
Publisher: |
[2008]: [S.l.] : SSRN |
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