Positioning Alternative Perspectives of Consumer Behaviour
Year of publication: |
1998
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Authors: | Marsden, David ; Littler, Dale |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 14.1998, 1-3, p. 3-28
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Saved in:
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