Positioning Strategies for Animal‐Friendly Products : A Social Dilemma Approach
Year of publication: |
2020
|
---|---|
Authors: | Riemsdijk, Lenka ; Ingenbleek, Paul T. M. ; Veen, Gerrita ; Trijp, Hans C. M. |
Published in: |
Journal of Consumer Affairs. - Wiley, ISSN 1745-6606, ZDB-ID 2066552-0. - Vol. 54.2020, 1, p. 100-129
|
Publisher: |
Wiley |
Saved in:
Online Resource
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