Power, resistance and marketplace boundaries
Year of publication: |
2013
|
---|---|
Other Persons: | Tadajewski, Mark (contributor) ; Cluley, Robert (contributor) |
Published in: | |
Publisher: |
Los Angeles [u.a.] : SAGE |
Subject: | Macht | Power | Marketingtheorie | Marketing theory | Critical Management Studies | Critical management studies |
Description of contents: | Table of Contents [gbv.de] |
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The structuring of marketing and consumer practice
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Conceptual and ethical critiques
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Critical marketing and critiques of marketing
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