Extent:
467 S. : Ill., graph. Darst.
Series:
Praxis PR. - Konstanz : UVK-Verl.-Ges., ISSN 1619-9804. - Vol. 8
Type of publication: Book / Working Paper
Language: German
ISBN: 978-3-89669-506-2 ; 3-89669-506-1
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004873975