Pre-testing press advertissements
Year of publication: |
1968
|
---|---|
Authors: | Lovell, M. R. C. ; Johns, S. ; Rampley, B. |
Published in: |
The Thomson medals and awards for media research .... - London, ZDB-ID 2559366-3. - 1967, p. 9-34
|
Subject: | Werbung | Anzeige |
-
Blickverhalten und Erinnerung bei emotionaler Anzeigenwerbung
Witt, Dieter, (1977)
-
A content analysis of children's print advertising, 1948 - 1974
Jenkins, William D., (1976)
-
Guidelines in selling magazine advertising
Van, Karyl, (1971)
- More ...
-
Sideri, Sandro, (1980)
-
Mining for development in the third world : Based on a Workshop
Sideri, S., (1980)
-
Heuristics to schedule service engineers within time windows
Johns, S., (1995)
- More ...