Predicting airline passengers' loyalty using artificial neural network theory
Balgopal Singh
| Year of publication: |
2021
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|---|---|
| Authors: | Singh, Balgopal |
| Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 94.2021, p. 1-12
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| Subject: | Artificial neural network | Aviation | Brand image | Loyalty | Perceived value | Service quality | Neuronale Netze | Neural networks | Dienstleistungsqualität | Beziehungsmarketing | Relationship marketing | Markenimage | Luftverkehr | Air transport | Konsumentenverhalten | Consumer behaviour | Fluggesellschaft | Airline | Prognoseverfahren | Forecasting model | Passagierluftverkehr | Air passenger transport | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jairtraman.2021.102080 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012591801