Preisdifferenzierung durch sequenzielle Produktdifferenzierung : computergestützte Simulationsanalyse der zeitlichen Koordination von preislich differenzierten Produktvarianten
Gerald Federhofer
| Year of publication: |
2005
|
|---|---|
| Authors: | Federhofer, Gerald |
| Publisher: |
Hamburg : Kovač |
| Subject: | Preisdifferenzierung | Price discrimination | Produktdifferenzierung | Product differentiation | Terminplanung | Time scheduling | Theorie | Theory | Timing | Strategisches Management |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [verlagdrkovac.de] ; Description [bvbr.bib-bvb.de] ; Description [swbplus.bsz-bw.de] ; Description [verlagdrkovac.de] |
| Extent: | XX, 255 S. graph. Darst. 210 mm x 150 mm, 361 gr. |
|---|---|
| Series: | Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management. - Hamburg : Kovač, ISSN 1438-8286, ZDB-ID 2054640-3. - Vol. 16 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Passau, Univ., Diss., 2005 |
| Notes: | Literaturverz. S. [233] - 255 Gb. : EUR 88.00 |
| ISBN: | 3-8300-2068-6 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003075505