Preventing digital music piracy : the carrot or the stick?
Rajiv K. Sinha & Naomi Mandel
| Year of publication: |
2008
|
|---|---|
| Authors: | Sinha, Rajiv K. ; Mandel, Naomi |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 72.2008, 1, p. 1-15
|
| Subject: | Digitale Musik | Digital music | Musikwirtschaft | Music industry | Urheberrechtsverletzung | Copyright infringement | Zahlungsbereitschaftsanalyse | Willingness to pay | Konsumentenverhalten | Consumer behaviour | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003642953