Price dispersion and optimal price categories with limited memory consumers
Year of publication: |
2018
|
---|---|
Authors: | Baris, Omer F. ; Kutlu, Levent |
Published in: |
Managerial and decision economics : MDE ; the international journal of research and progress in management economics. - Chichester [u.a.] : Wiley, ISSN 1099-1468, ZDB-ID 1491342-2. - Vol. 39.2018, 1, p. 97-106
|
Subject: | Preisstreuung | Price dispersion | Konsumentenpräferenzen | Consumer preferences | Preismanagement | Pricing strategy |
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