Price formation in channels of distribution with differentiated products - Theory and empirical evidence
Year of publication: |
1998
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Authors: | Cavero, Sandra ; Cebollada, Javier ; Salas, Vicente |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 15.1998, 5, p. 427-442
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