Price policies and marketing management
Year of publication: |
1967
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Authors: | Lynn, Robert Athan |
Publisher: |
Homewood, Ill. : Irwin |
Subject: | Preispolitik Preisgestaltung | Absatztechnik | Theorie | Theory | Marketingmanagement | Marketing management | Preismanagement | Pricing strategy |
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PRICE POLICIES AND MARKETING MANAGEMENT. BY ROBERT ATHAN LYNN. HOMEWOOD, ILL.: IRWIN 1967. 11,331 S.
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