Price sensitivity for electronic entertainment : determinants and consequences
by Gunnar J. Clausen
| Year of publication: |
2005
|
|---|---|
| Authors: | Clausen, Gunnar J. |
| Publisher: |
Boca Raton, Fla. : Dissertation.com |
| Subject: | Unterhaltungselektronik | Consumer electronics | Marktstruktur | Market structure | Preiselastizität | Price elasticity | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Unterhaltungselektronikmarkt | Preisbildung | Kaufverhalten |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVII, 279 S. graph. Darst. 25 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Thesis: | Zugl.: Köln, Univ., Diss., 2004 |
| Notes: | Literaturverz. S. 249 - 279 |
| ISBN: | 1-58112-272-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003280587