Pricing and bundling of shared information goods: the case of cable channels
Year of publication: |
2006
|
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Authors: | Hollander, Abraham Jacob ; Diallo, Thierno |
Published in: |
The economics of online markets and ICT networks : with 66 tables. - Heidelberg [u.a.] : Physica-Verl., ISBN 3-7908-1706-6. - 2006, p. 9-23
|
Subject: | Kabelfernsehen | Cable television | Leistungsbündel | Bundling strategy | Preismanagement | Pricing strategy | Theorie | Theory |
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