Pricing by intuition : managerial choices with limited information
Year of publication: |
2014
|
---|---|
Authors: | Rusetski, Alexander |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 8, p. 1733-1743
|
Subject: | Pricing | Pricing strategies | Decision-making | Heuristics | Brand strength | Cluster analysis | Entscheidung | Decision | Preismanagement | Pricing strategy | Clusteranalyse | Markenartikel | Brand | Heuristik |
-
Pricing by intuition: Managerial choices with limited information
Rusetski, Alexander, (2014)
-
Visualization of multi-algorithm clustering for better economic decisions : the case of car pricing
Bittmann, Ran M., (2009)
-
Revenue management for operations with urgent orders
Chevalier, Philippe B., (2015)
- More ...
-
Development of archetypes of international marketing strategy
Lim, Lewis K. S., (2009)
-
Getting proactive : cultural and procedural drivers of managerial motivation to act
Rusetski, Alexander, (2011)
-
The whole new world : Nintendo's targeting choice ; teaching notes
Rusetski, Alexander, (2012)
- More ...