PRICING FOR RESULTS : HOW TO SET PRICES, HOW TO PRESENT PRICES, HOW TO DISCOUNT PRICES, HOW TO NEGOTIATE PRICES / JOHN WINKLER
| Alternative title: | PRICING FOR RESULTS |
|---|---|
| Year of publication: |
1983
|
| Authors: | Winkler, John |
| Publisher: |
LONDON : HEINEMANN, ON BEHALF OF THE INSTITUTE OF MARKETING |
| Subject: | Preispolitik |
| Extent: | VIII, 280 S. : ILL., TAB. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-434-92246-3 |
| Source: |
Persistent link: https://www.econbiz.de/10004761303