Pricing with Endogenous Direct Advertising in a Monopoly
| Year of publication: |
2004
|
|---|---|
| Authors: | Esteban, Lola ; Gil, Agustin ; Hernández, José M. |
| Published in: |
Review of industrial organization : RIO. - Dordrecht [u.a.] : Springer Science + Business Media B.V, ISSN 0889-938X, ZDB-ID 6381406. - Vol. 25.2004, 2, p. 129-154
|