Private incentives to innovate : interplay of new products and brand-name reputation
Year of publication: |
Dec. 2008
|
---|---|
Other Persons: | Leheyda, Nina (contributor) |
Publisher: |
Mannheim : ZEW Zentrum für Europäische Wirtschaftsforschung |
Subject: | Kfz-Industrie | Automotive industry | Innovation | Marktmacht | Market power | Markenimage | Brand image | Diskrete Entscheidung | Discrete choice | Wettbewerb | Competition | Anreiz | Incentives | Schätzung | Estimation | Theorie | Theory | Deutschland | Germany | Kraftfahrzeugindustrie | Produktimage | 2003 |
Extent: | Online-Ressource (37 S.) |
---|---|
Series: | ZEW discussion papers. - Mannheim : ZEW, ZDB-ID 2125128-9. - Vol. 08-120 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
Language: | English |
Notes: | Zsfassungen in dt. und engl. Sprache Systemvoraussetzungen: Acrobat Reader |
Other identifiers: | hdl:10419/27603 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Die Relevanz der Markenpersönlichkeit für den Wert der Marke : Eine kausalanalytische Studie
Huber, Frank, (2006)
-
Wehr, Alexander W., (2001)
-
Buyer market power and innovative activities
Peters, Jürgen, (2000)
- More ...
-
Market Power, Multimarket Contact and Pricing: Some Evidence from the US Automobile Market
Leheyda, Nina, (2008)
-
Leheyda, Nina, (2008)
-
Private Incentives to Innovate: Interplay of New Products and Brand-Name Reputation
Leheyda, Nina, (2008)
- More ...