Problems in marketing

Milton P. Brown; Richard N. Cardozo; Scott M. Cunningham; Walter J. Salmon; Ralph G. M. Sultan

Year of publication:	1968 ; 4. ed
Authors:	Brown, Milton P. ; Cardozo, Richard N. ; Cunningham, Scott M. ; Salmon, Walter J. ; Sultan, Ralph G. M.
Publisher:	New York [u.a.] : McGraw-Hill
Subject:	Betriebsfertigung \| Werbung \| Absatz \| Preisgestaltung \| Vereinigte Staaten \| Marktforschung \| Markt \| Marketing \| Marketingmanagement \| Marketing management \| USA \| United States \| Theorie \| Theory

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Extent:	898 S graph. Darst., Ill
Series:	McGraw-Hill Series in marketing and advertising
Type of publication:	Book / Working Paper
Language:	English
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10000554491