Proceedings of the First ORSA/TIMS Special Interest Conference on Market Measurement and Analysis, [Stanford University, March 26 - 28, 1979]
ed. by David B. Montgomery and Dick R. Wittink
| Alternative title: | Market measurement and analysis |
|---|---|
| Year of publication: |
1980
|
| Other Persons: | Montgomery, David B. (ed.) ; Wittink, Dick R. (contributor) |
| Institutions: | Operations Research Society of America (contributor) ; Institute of Management Sciences (contributor) |
| Publisher: |
Cambridge, Mass. : Marketing Science Inst. |
| Subject: | Marktforschung |
| Extent: | VI, 573 S graph. Darst. |
|---|---|
| Series: | Report / Marketing Science Institute. - Cambridge, Mass. : MSI, ZDB-ID 1178648-6. - Vol. 80,103 |
| Conferences: | ORSA/TIMS Special Interest Conference on Market Measurement and Analysis ; 1 (Stanford, Calif.) : 1979.03.26-28 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift |
| Language: | English |
| Notes: | 41 Beiträge Nebent.: Market measurement and analysis |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000053100