Producers' Decision Making During Product Development in the Entertainment Industry: Addressing the Cognitive Gap
Year of publication: |
2011
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Authors: | Roberts, James P. |
Published in: |
JMM : the international journal on media management. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 1424-1277, ZDB-ID 20100279. - Vol. 13.2011, 4 (1.10.), p. 277-296
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