Product bundling and incentives for mergers and strategic alliances
Year of publication: |
2014
|
---|---|
Authors: | Mialon, Sue H. |
Published in: |
Economic inquiry : journal of the Western Economic Association International. - Hoboken, NJ : Wiley-Blackwell, ISSN 0095-2583, ZDB-ID 191139-9. - Vol. 52.2014, 2, p. 562-575
|
Subject: | Fusion | Merger | Strategische Allianz | Strategic alliance | Leistungsbündel | Bundling strategy | Theorie | Theory |
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