Product distribution strategy in response to the platform retailer's marketplace introduction
Yuansheng Wei, Yuxuan Dong
| Year of publication: |
2022
|
|---|---|
| Authors: | Wei, Yuansheng ; Dong, Yuxuan |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 303.2022, 2 (1.12.), p. 986-996
|
| Subject: | Game theory | Marketplace | Platform retailing | Product distribution | Reselling | Einzelhandel | Retail trade | Spieltheorie | Vertriebsweg | Distribution channel | Digitale Plattform | Digital platform | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ejor.2022.03.021 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013364054