Product information management : theory and practice
Jorij Abraham
| Year of publication: |
[2014]
|
|---|---|
| Authors: | Abraham, Jorij |
| Publisher: |
Cham : Springer |
| Subject: | Produktinformation | Product information | Vertriebsweg | Distribution channel | Unternehmenssoftware | Business software | Informationsmanagement |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | xv, 179 Seiten Illustrationen |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English |
| ISBN: | 978-3-319-04884-0 ; 978-3-319-04885-7 |
| Classification: | Unternehmensführung ; Marketing ; Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014008046