Product Management Essentials : Tools and Techniques for Becoming an Effective Technical Product Manager
Intro -- Contents -- About the Author -- About the Technical Reviewer -- Disclaimer -- Foreword: Product Management Essentials -- Acknowledgments -- Introduction -- Part I: Introduction: Getting Started -- Chapter 1: Introduction -- What are the learning goals for this book? -- Technical Foundations -- Design Foundations -- Product / Business Strategy Foundations -- Small Steps to Mastery -- What the %&!# is product management? -- Project vs. program vs. product management -- The big fundamentals -- Chapter 2: Guiding Principles -- Kill your ego -- You're not the expert -- Make decisions -- Become comfortable with ambiguity -- Ask the right questions -- Chapter 3: The End-to-End Product Journey -- Step 1: Ideation -- Step 2: Create a product requirements document (PRD) -- Step 3: Assemble the right team -- Step 4: Create a Minimum Viable Product (MVP) -- Step 5: Establish product-market fit -- Step 6: Don't discount design -- Step 7: Source feedback -- Step 8: Obsess over metrics -- Step 9: Win or Learn -- Chapter 4: Industry Spotlight: Q&A with Umesh Unnikrishnan -- What does the term "product manager" mean to you? -- What interested you initially about product management? -- How do you deal with failure as a PM? -- What tools help make your life easier as a PM? -- How is product management different between enterprise and consumer products? -- Part II: Technical Foundations -- Chapter 5: Understand the software stack -- Why cover web instead of other technologies? -- The question -- Step 1: www.amazon.com is typed into the web browser -- Step 2: DNS (Domain Name Server / System) -- Step 3: TCP (Transmission Control Protocol) -- Step 4: HTTP (Hypertext Transfer Protocol) -- Optional Step 5: Load balancing -- Optional Step 6: CDNs (Content Delivery Network) -- Step 7: Web server response -- Step 8: Browser generates content
Year of publication: |
2017
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---|---|
Authors: | Pranam, Aswin |
Publisher: |
Berkeley, CA : Apress L. P |
Subject: | Produktmanagement | Product management | Führungskräfte | Managers | Qualifikation | Occupational qualification | Technologie | Technology |
Description of contents: |
What's your approach for crafting a product requirements document (PRD)?
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