Product, marketing and web site attributes discriminating between successful and failed Internet businesses
Pradeep Korgaonkar; Bay O'Leary
Year of publication: |
2008
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Authors: | Korgaonkar, Pradeep ; O'Leary, Bay |
Published in: |
Journal of internet commerce. - Binghamton, NY : Haworth Press, ISSN 1533-2861, ZDB-ID 21369008. - Vol. 7.2008, 4, p. 485-512
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