Product quality: an important strategic weapon
Year of publication: |
1984
|
---|---|
Authors: | Garvin, David A. |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 27.1984, 3, p. 40-43
|
Subject: | Produkt | Qualität |
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