Produktmanagement in Versicherungsunternehmen
Michael Zecha
| Year of publication: |
c 2007
|
|---|---|
| Authors: | Zecha, Michael |
| Publisher: |
Karlsruhe : VVW |
| Subject: | Produktmanagement | Product management | Versicherung | Insurance | Deutschland | Germany | Versicherungsbetrieb |
| Extent: | XII, 198 S. graph. Darst. 24 cm, 372 gr. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 978-3-89952-245-7 ; 3-89952-245-1 |
| Classification: | Marketing ; Forschung und Entwicklung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003411572