Profiling satisfied and dissatisfied hotel visitors using publicly available data from a booking platform
Elena B. Pokryshevskaya, Evgeny A. Antipov
| Year of publication: |
October 2017
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|---|---|
| Authors: | Pokryshevskaya, Elena B. ; Antipov, Evgeny A. |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 67.2017, p. 1-10
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| Subject: | Hotel | Online reviews | Online ratings | Satisfaction | Predictive analytics | Hotellerie | Hotel industry | Kundenzufriedenheit | Customer satisfaction | Virales Marketing | Viral marketing | Social Web | Social web | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2017.07.009 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011785129