Profiting from product-harm crises in competitive markets
Year of publication: |
16 February 2018
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Authors: | Rubel, Olivier |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 265.2018, 1 (16.2.), p. 219-227
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Subject: | Marketing | Pricing | Product recall | Stochastic optimal control | Stochastic differential games | Kontrolltheorie | Control theory | Stochastischer Prozess | Stochastic process | Produkthaftung | Product liability | Stochastisches Spiel | Stochastic game |
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