Prognosis and budgeting problems in connection with the introduction of new products
Soeren Heede
| Year of publication: |
1966
|
|---|---|
| Authors: | Heede, Soeren |
| Published in: |
Readings in Danish theory of marketing. - Kobenhavn [u.a.] : Harcks [u.a.]. - 1966, p. 299-308
|
| Subject: | Produkt | Neues Produkt | Kosten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003573963