Extent: | XVI, 319 S. graph. Darst. 21 cm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: München, Univ., Diss., 2005 |
Notes: | Literaturverz. S. [259] - 294 Pb. : ca. EUR 45.90 |
ISBN: | 3-8350-6003-1 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002749852