PSA: the difficulties of a "volume and diversity" profit strategy
Michel Freyssenet
| Year of publication: |
2009
|
|---|---|
| Authors: | Freyssenet, Michel |
| Published in: |
The second automobile revolution : trajectories of the world carmakers in the 21st century. - Basingstoke [u.a.] : Palgrave Macmillan, ISBN 0-230-21971-3. - 2009, p. 246-266
|
| Subject: | Kfz-Industrie | Automotive industry | Kfz-Gewerbe | Automotive services industry | Unternehmenserfolg | Firm performance | Prognose | Forecast | Frankreich | France |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003870551