Public opinion and franchising in an emerging market
Year of publication: |
2004
|
---|---|
Authors: | Paswan, Audhesh K. ; Prasad Kantamneni, S. |
Published in: |
Asia Pacific Journal of Marketing and Logistics. - Emerald Group Publishing Limited, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 16.2004, 2, p. 46-61
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Franchises | Markets | India |
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